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Denmark – Yggdrasil extends Denmark reach with Danske Spil – GVC deal

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Yggdrasil Gaming has agreed a deal with Danske Spil to go live via the GVC platform, further extending its reach in Denmark.

Yggdrasil games will be available on Danske Spil during Q1 2018, and will also go live on GVC brand bwin.dk at the same time as part of the agreement.

The operators will enjoy access to popular Yggdrasil titles including recent blockbuster release Vikings Go Berzerk, as well as its collection of in-game promotional tools, BOOST™ and social sharing tool, BRAG™.

Yggdrasil CEO Fredrik Elmqvist said: “Our entry into Denmark has been marked with significant interest in Yggdrasil content from operators looking to improve their gaming portfolios.

“This latest deal to go live on Danske Spil and bwin.dk via GVC brings our games to players with two of Denmark’s most popular brands.”

GVC Chief Product Officer Liron Snir said: “Yggdrasil games are already enjoyed by players across the Nordics and beyond, so it is fantastic to bring them to our customer’s in Denmark’s regulated market.

“Denmark is an extremely competitive market, so Yggdrasil’s high-quality titles and industry-first promotional tools will give both our brands and our B2B partners a powerful edge.”

Danske Licens Spil Head of Product Søren Schneider said: “Danske Spil is always looking to better serve our player base, and we are certain that Yggdrasil games will prove extremely popular.

“Yggdrasil is a well-respected name within gaming, and it is a pleasure to work alongside them to strengthen the Danske Spil offering.”

Yggdrasil recently announced its intention to enter Denmark and is set to go live in the coming months.

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