Interactive

UK – Bwin launches revamped casino site

Bwin has unveiled a brand new look to its casino offer, featuring an overhauled, advanced UI, with a plethora of enhancements to sharpen the aesthetics and create a more immersive player experience.

Key amongst the new features are a sharper, crisper graphical display with a clean uncluttered layout, Game View – allowing games to be launched it either in embedded or breakout modes and Enhanced Game Icons with rollover effect transitions.

There is also a new Featured Games category, to promote new and relevant content, an improved grid categorisation – allowing for better sorting of game formats and features and separate Live Casino category to speed up access to bwin’s new live experience. Bwin has also invested in under the hood enhancements to promotional and SEO tools and the harmonisation of the mobile and desktop experiences
The site’s digital facelift, comes hot-on-the-heels of a year of content improvements that have transformed bwin to one of Europe’s leading online casino destinations. In the past twelve months alone, over 650 slot, skill and soft games have been added to the site from 20 of the industry’s leading independent games providers. The next generation of Pro Series table games have also been rolled out found time to create 15 new games, exclusive to the GVC Group.

Paris Anatolitis, bwin’s Head of Casino & Gaming: “We’ve spent much of the past year improving the product offering at bwin casino, today we are delighted to unveil a new website that reflects the quality of the product. We hope our players will love the new casino experience as much as we do.”