Interactive

UK – Gala Coral extends Inspired’s Virtual license to include mobile

By Phil - 31 October 2014

Inspired Gaming has announced that Gala Coral has extended its Virtual Sports license to also include mobile.

Inspired currently provides Coral with seven concurrent channels of Virtual Sports for both retail and online, equating to over 3,000 events a day. These will all now be available on Coral Mobile. The channels are: horse racing, greyhounds, football, tennis, motorsports, speedway and cycling.

Steve Rogers, SVP for Virtual Sports and Mobile at Inspired Gaming Group, said: “We are thrilled to be fulfilling the omni-channel model with Coral. Inspired’s Virtual Sports perfectly lends itself to mobile, enabling players to make simple and quick bets any time, anywhere.

“Inspired has led the industry charge for Virtual Sports on mobile, which is a huge area of growth for operators. We are committed to lead, advise and maximize the mobile opportunity – some of our customers are already reporting that their virtual income on mobile is over-taking their virtual income on desktop.”

Keith O’Loughlin, Coral Sportsbook Director, comments: “Our mobile penetration is ahead of the competition, in part because of our rich mix of content and simple functionality. Our deal with Inspired means that we will have the best sports channels available to our customers, in shop, online and now on their mobiles, allowing them to move seamlessly from one platform to the next – all with our single wallet.”

Last month, Inspired announced that it had signed a deal with Gala Coral Group for the supply of multichannel mobile content, via its Remote Gaming Server (RGS), Virgo.

Inspired was one of the first suppliers in the industry to launch new games simultaneously on VLT, online and mobile in the UK.